Morning Andrew, I just wanted to drop you an email to let you know how our good news event has gone

Morning Andrew,

I just wanted to drop you an email to let you know how our good news event has gone so far from last week with the help of Stuart Coe. As of today we have had 132 calls from 802 letters we sent out and from that we have managed to convert this into 45 fixed appointments. So far we have had 19 appointments show and have managed to deal 8 of these customers into new Fiats which is a fantastic result. The event itself is so simple but it works and this has been proven in the response we have received so far. I was a little bit sceptical when first reading this but after seeing the results and how the training has helped the sales team I would recommend this event to any serious dealer looking to do those extra deals especially from the response you get from EDM's or the normal mail shot we send out in the post.

I would also like to share with you my thoughts on Stuart Coe who chaired the event from your company and the hard work and enthusiasm he showed whilst he was here. It was like a breath of fresh air and really got behind the team as well as getting stuck in on the phone teaching the boys how to manage the customers and teaching by demonstrating and showing rather than just dictatoring. He is a credit to your team to be honest I think I offered him a job here as a salesman a few times but he declined showing me his loyalty to your company. He is an asset you definitely want to keep hold of.

I won't dribble on, I just wanted to let you know and give you and Stuart the positive feedback you and your company all deserve,

Kindest Regards

Paul Rumsby
Sales Manager
Fiat Buckhurst Hill

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Testimonials

Maranello Ferrari, Egham, Surrey
Jon Morgan, General Sales Manager, Maranello Ferrari, Egham, Surrey
Jon Morgan, General Sales Manager, Maranello Ferrari, Egham, Surrey
Sparshatts Group  Skoda Southampton Hampshire 2012
Ben Jellett
To be completely honest when I first heard about this programme I was very skeptical
Wrights Mazda Norwich January 2012
Russell Whythe Dealer Principal
HA Fox Jaguar Nottingham 2012
Alan Reed General Manager
I thought that I would just drop you a line to give you my feedback on the Good News event conducted by Stuart.
Westover Group Dorset 2012
Jon Mack Sales Manager
WKB Toyota Waterlooville 2012
Giles Houghton Sales Manager
North City Auto’s Mitsubishi 2013
Ed Tyrrell. Managing Director
Islington Trowbridge LTD 2013
Paul Jones. Managing Director.
Hi Paul, firstly I would like to thank you for the energy and enthusiasm
Fiat Buckhurst Hill 2013
Paul Rumsby Sales Manager
Mark Smith General Manager
Morning Andrew, Just wanted to drop you a quick note to say thanks for the efficiency and enthusiasm your team have manged to impart on our sales teams during our recent Good News events.

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